In 1969, Fred Rogers took to the Senate, on a mission and about six minutes he scored $20 million in funding for PBS. What was his secret sauce? Authenticity and Emotional intelligence.
In case you’re wondering: $20 million in 1969 had the same buying power as $133,253,521.13 in 2016
In this amazing pitch, Mr. Rogers was self-aware, focused, socially aware, empathic and polished.
Keynotes and quotes
Mr. Rogers keeps referencing his credentials and his background.
His tonal and rhythmic patterns are a thing of beauty. Perfect balance.
“Every day I give each child an expression of care”
“When feelings are mentionable and manageable, it is a great service to mental health”
“The first thing a child in a healthy family learns is trust and I trust that you will read this document.”
“I’m grateful for your goose bumps, and I acknowledge them as interest in our kind of communication.”
1.Know what you’re good at and what you’re not: What are your strengths ? What are your weaknesses?
2. Get to know and understand your patient before you speak. Do as much due diligence and have your staff warm you up with notes. Then “meet the patient where they are at.”
3. Relate to the patient by being you and connecting on how you are one in the same.
4. Be aware of when you might be going off the rails and give yourself permission to verbalize if you are.
5. Make sure you langue is simple and effective.
6. Be polite and respectful…basically be Mr. Rogers.
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