September 11, 2016

$30 Adjusting Course? Reasons You Should Consider Chiro? Ground Zero and TIC + MORE

By chirosushi In Curated, Events, Health, History, Marketing, News, Politics, Practice Management

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Should a Chiropractor be offering a $30 “How To Do Chiropractic Adjustments” accessible to the public on Udemy?


Udemy is an online learning and teaching marketplace with over 40000 courses and 12 million students.

It would make sense to have Chiropractic business classes or health classes led by a D.C. but a full course that teaches you how to adjust?

What are your THOTS?

10 Reasons You Should Consider Chiropractic Therapy


The purpose of chiropractic treatment is not only to relieve pain, but to improve quality of life by alleviating systemic problems relating to muscles and the central nervous system. Given the researched benefits of chiropractic care, it is likely that you or someone you know could benefit from this alternative therapy.

Check out the 10 Reasons here

Lewiston chiropractor reflects on Olympic duties with U.S. taekwondo team

LEWISTON – Sherri LaShomb is awaiting delivery of her coveted 2016 Summer Olympics ring next month, but in the meantime, she has plenty of memories to reflect upon from her recent job in Rio de Janeiro as the athletic trainer and chiropractor to the USA Taekwondo team.

The owner of LaShomb Chiropractic Health and Fitness at 765 Center St., Lewiston, said the experience was “a huge honor.”

“I was blessed to be chosen for this and I will be forever grateful to the athletes for choosing me,” she added. “It was quite exciting to represent the U.S. – exciting and stressful at times, because I realized the enormity of what I was doing. I was responsible for our athletes and had to make sure they were all right to compete and help them work through injuries, if they had them.”

Read Full Article Here

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The Latest Social Media Marketing Lessons from Facebook and Google Algorithms

Brands grapple daily with the best social media marketing strategy for their objectives. As technology and audience preferences change, achieving successful marketing transformation is like trying to hit a moving target.

Creating compelling and effective content for today’s social media landscape isn’t always easy, but Facebook and Google have been working hard lately to determine what audiences want in their news feeds, their search results, and even their advertisements. The brands’ research was aimed at increasing their own ad revenue, but enterprise marketers can also benefit tremendously from their findings. Here are the highlights.

The 3 Forces: The Perfect Storm Making Medical Errors the 3rd Leading Cause of Death

  1. The production focus of the medical industry Both CFOs of medical delivery organizations and the 80/20 rule of the insurers perversely incentivize doing more – and working faster. It’s why the best players in regular medicine are promoting a revolution toward the Triple Aim and a “value-based” orientation. The present industry errs on the side of doing more in tertiary care while also promoting the fewest minutes possible of primary care practitioner contact. Produce!
  2. Read full article here on Huffington Post

What if you knew? Awesome Chiropractic Video

The standards are raising for Chiros when it comes to video production. Want to learn what actually works the best? Join us at the ChiroSushi Summit for our Sunday Session!

“What If You Knew?” Graham Chiropractic Commercial from Robert Graham on Vimeo.

Why an Athlete Needs a Chiropractic Sports Physician

This column, as the title states, will attempt to bring important news and information to chiropractors who treat athletes. The intent is to disseminate material that will be of interest not only to the chiropractor already experienced in this regard, but also to the doctor who is just beginning to get involved.

Lloyd Table Company, located in Lisbon, Iowa, is one of the largest manufacturers of Chiropractic adjusting tables in the world. Lloyd A. Steffensmeier, Doctor of Chiropractic, and our Founder, began manufacturing chiropractic adjusting tables in 1963 from the basement of his Mt. Vernon practice and the company has steadily grown to encompass an approximately 50,000 square foot facility.

Chiropractic Neurology: A Possible Therapy for Post-Concussion Syndrome

When my teenage daughter Heidi suffered a serious concussion playing hockey, one of the therapies for her post-concussion syndrome we tried was chiropractic neurology. We had been taking Heidi to see a CN since she was 13-months old, related to a pre-existing disability, so we have an ample bank of positive experience with CN as an aid to recovery from many conditions, and have referred many others to him, if the fit seems right.

Chiropractic, now considered a branch of mainstream medicine, is best known, for the adjustments DCs do of the vertebra of the neck and back to correct misalignments (subluxation) which irritate the spinal nerves, reducing muscle strength and setting off spasms, or other painful symptoms.

Chiropractic neurology was developed by Dr. Ted Carrick and is a much more recent sub-specialty focusing specifically on brain function. A CN evaluation is able to identify areas of the brain that injured or damaged. Its therapies promote new connections into damaged areas in order to improve brain function. The ability of the brain to form new connections is called “neuroplasticity”.

Read more:

The Truth About Medical Errors – and What Hospitals Consider a Priority

With all the bad press they have received lately, one might expect hospitals in Massachusetts to start making patients’ health their number 1 priority. But the reality is disappointing, to say the least. In light of recent reports on Baystate Medical Center’s unsanitary dialysis unit, it appears that the quality of care in Massachusetts hospitals has slipped considerably. Which might be because the state’s hospitals are still concerned with the number 1 thing: money.

It’s no secret that pressure is mounting in healthcare. As the market rapidly evolves, competition is increasing, costs are rising, and payments from private and federal insurers are diminishing. But while some hospitals have suffered heavy losses – which comes as no surprise – others’ profit margins have remained stable. What seems unfathomable is that, for the rest, business has never been better.

Patients Are Injured… While Hospitals Profit – Read Full Blog

From Ground Zero to the Chiropractic Community

Since September 11, 2001, this world is a different place. Picturesque scenes of city life and skylines that once filled us with joy and pride have left us, replaced with a sense of emptiness and heartache.

For many, family values have risen to the top of the priority list. People are more caring and giving to strangers, and there is once again a sense of unity in our country. With all of the horror and misery caused by terrorists, it is difficult to believe that any good could come from the attack.

Immediately following the collapse of the World Trade Towers, firefighters; police officers; military personnel; rescue workers; medical doctors; nurses; electricians; engineers; and hundreds of civilian volunteers with the American Red Cross, Salvation Army and other philanthropic organizations filled downtown Manhattan. Also on the scene within minutes were chiropractors. Some were already in the city, while others showed whatever credentials they had to convince the police they would be useful on the other side of the river. It was pure chaos. With all the horrific events going on, one might think, “What could a chiropractor possibly do to help?” These true servants knew that while they may not have had much to offer to the victims in the buildings, they could certainly assist the emergency workers and volunteers to do their jobs more efficiently – Read more

Relationships: The Ultimate Negotiation of Polarity- Brandi Unplugged


This weekend marked a landmark for my husband and I. We met 17 years ago. One couldn’t find two different people if they tried. From what we thought was important in life, to our personalities, we were polar opposites. Yet, that opposition came with a beautiful opportunity. The opportunity for us to see that in fact, in order to elevate our ability to BE with one another and SERVE the world, we had to learn how to negotiate and communicate with someone who didn’t think, behave or believe the same things as we did. This polarity can be the glue, not the destruction as long as  both people work toward that. -Read more

Subluxation use in Chiropractic

The chiropractic literature periodically has problems with bias and incorrect facts about history. The profession needs to correct the mistakes. I will be dedicating several TIC VLOGS and blog posts in the coming months to the literature. Please let me know if this is useful to you.

This week’s question comes form Steve Tullius about a paper published in 2014 on professional attitudes in chiropractic. It is based on a survey conducted in Canada on more than 700 chiropractors. That survey is based on an older survey used in McGregor-Triano’s dissertation. The paper itself has several problems apart from the survey. – Watch Video Here

Antibiotic resistance has grown so dire that it will be the subject of a dedicated global summit later this month

Several times a week Brad Spellberg struggles with a difficult decision. A patient stumbles into his emergency room in southern California suffering from familiar symptoms: pressure when she urinates, pain in her side, fever and nausea. Based on these clues Spellberg can quickly diagnose the problem as a kidney infection, but the trouble lies in deciding what he should do next. He knows the patient is hurting and of course he wants to help, but more than his patient’s health hangs in the balance. – Read Full Article




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